Sales Force Digital Enablement: Activity2

As we have seen in the previous blog, the main activity in the market is order booking and payment collection.

More Activities:

However, the person is expected to various other functions as well. In fact, for some companies, these activities form the main part. These are Sales Data collection, surveys in the market, and Audits of assets placed in the market.

Data Collection:

While visiting the Outlet or Distribution point, the Person is expected to collect Sales data of the past and current Inventory status. The Sales Force Automation Application can help in collecting this data very easily, with forms to fill and validations. This helps a company to have visibility and plan for future placements.

Asset Audit:

The company places various Assets in the outlet to promote sales. These can be audited by the person during a visit, using this App. Whether with manual entry with photos or with automated tracking in the Sales Force Automation Application, this is very useful.

Sales performance:

the sales data collected, can be linked to the Assets and hence performance monitoring can be done.

Resources:

In addition, the App can provide various resources for the Salesperson to perform. These are product information or other helpful information, available in the field easily. To learn or sell better or improve performance.

Cloud Solution:

Naturally, the Cloud Solution provides the backbone for information – providing the data to App or providing analytical reports to person. It also collects all the data and analyses for MIS reporting to Management. More about the MIS reporting Tool with Analytics in the Cloud elsewhere.

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